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10 Rules for Strategic Innovators

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Produced by:
Microsoft Research

12/15/2005

Description: 
It’s a chronic dilemma: investors demand growth — yet the older a company gets, the harder it is to deliver the kind of innovations that younger startups are known for. Most companies are full of creative people with imaginative ideas for new businesses, but ideas only get you so far. Vijay Govindarajan, professor of international business at the Tuck School of Business at Dartmouth College, and Chris Trimble, executive director for the Achtmeyer Center for Global Leadership at Dartmouth College, discuss how old businesses can build new rules for success. With case studies and real-world stories, this talk will leave viewers on the path towards innovations for success.

Speaker(s):
Vijay Govindarajan

Chris Trimble

Runtime:01:03:04

Rating:TV-G


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